What is a brand guidelines extractor?

A brand guidelines extractor pulls existing brand assets — colors, fonts, logos — from a live source and turns them into a single, formatted reference document. Our tool does this from a website URL: paste the link and get a brand book PDF.

Why use this instead of building a brand book in Figma?

Figma is great if you're starting from scratch. But if your brand already lives on your website — your marketing site, your product page, your portfolio — re-entering every color and font into a new tool is wasted time. This extractor skips that step entirely.

What does the output PDF contain?

A complete reference: color palette with exact hex codes, font families with weights and styles, logos at original resolution, and recurring layout examples that show how brand elements appear on the site.

Can I edit the brand book after generating it?

The output is a PDF, so it's a finished document — but you can open it in any PDF editor or import it into Figma / Sketch / Adobe to extend it. The hex codes and font names are right there to copy.

Does the site need to be public?

Yes — the URL must be reachable by our crawler without authentication. Pages behind a login, geo-fenced regions, or password-protected staging environments aren't accessible. If you can open the URL in an incognito browser without logging in, it'll work.

Is the website stored anywhere after extraction?

No. We crawl the page in a sandboxed worker, build the brand book PDF, and discard the cached page data once the task completes. We don't keep copies, and we don't train on your site.

Does it work with single-page apps or JavaScript-heavy sites?

Yes — the crawler renders JavaScript before extracting, so SPAs (React, Vue, Next.js, etc.) work fine. If your site has a long client-side render delay, give it a moment to finish before the assets are picked up.

Can I also extract from a PowerPoint file instead?

Yes — for that flow use our companion tool, the Brand Guidelines from PowerPoint extractor. It takes a .pptx upload and produces the same brand-book PDF format.

What's the catch — why is it free?

No catch. The tool is part of SlideSpeak's free toolkit, alongside our presentation generator, image extractor, and other utilities. We don't gate this behind a Pro plan because brand books shouldn't have a paywall.

Free Brand Guidelines Extractor — Build a Brand Book from Any URL

How it works

From website to brand book

No design tools. No manual color-picking. No font-list-building. Paste a URL and download a brand book.

Paste the URL

Drop in any public website that represents your brand — your marketing site, a landing page, your portfolio. The page becomes your source of truth.

We Build the Book

Our engine crawls the page and pulls every brand element worth documenting — palette, typography, logo treatments, recurring patterns — and lays it out as a proper guide.

Download the PDF

Get a print-ready PDF and forward it to your team, agency, or onboarding new designers. Done in under a minute.

Learn More

Designed for design teams

Stop hand-rolling brand books in Figma. Get a defensible, reproducible reference that captures what your website already shows.

Hex Codes, Not Hand-Picked

Read directly from the rendered page — no eyedropper, no "close enough" approximations. The hex codes you get are the colors actually used on the site.

Typography Captured Faithfully

Heading, body, and accent fonts are listed with weights and styles, exactly as they're rendered on the website — perfect for matching in Figma, Tailwind, or design tokens.

Logo Files in Original Quality

We pull logos straight from the site at their original resolution. No screenshot-and-vectorize workflow — just download and use.

Built on Your Existing Site

Your brand already lives on your website. We just turn it into a document — without forcing you to re-enter it into yet another platform.

Features

Why teams build brand books here

Most brand-kit tools are content management systems. We're the shortcut from "we have a website" to "here's the brand book."

Built for Live Sites

Other tools build brand kits from logos and color swatches you provide. We build them from the website you already have — no manual entry.

PDF You Can Send

The output is a real PDF you can email, attach, or print — not a SaaS dashboard your client needs to log into.

Zero Configuration

No brand kit setup wizard. No color picker UI. No font upload step. Paste the URL, generate, download.

Free & Anonymous

No email, no account, no Pro upsell. The whole flow runs in your browser session — your data never gets stored long-term.

Designer-Friendly Format

Hex codes laid out for copy-paste. Typography examples that show actual usage. Logo files at original quality. Ready for Figma.

Six Languages

Generate the brand book in English, German, Spanish, French, Indonesian, or Brazilian Portuguese.

Performance

Quick, exact, designer-ready

From URL to brand book PDF: under a minute on most sites.

<60s

Average build time

Hex

Exact color codes

100%

Free, no signup

PDF

Print-ready output

Comparison

Brand book tools, side by side

Multiple tools touch this problem. Here's how the trade-offs actually shake out.

Capability		Canva Brand Kit	Adobe Express Brand Kit	DIY in Figma
Extract from a website URL	Yes	Yes (Brand Kit Builder)	Files only	Not supported
Free with no signup	Yes	Account required	Account required	Account required
One-step from URL to finished brand book	Yes	Multi-step setup	Multi-step setup	Manual build
Output as downloadable PDF	Yes	Pro plan	Share or export	Manual export
Full kit usable on free plan	Yes	3 colors max	Limited	3 files
Time to first brand book	Under a minute	Signup + setup	Signup + manual	Hours

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Brand Guidelines Extractor FAQ

Common questions

What you need to know about extracting brand guidelines from a website.

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Brand Guidelines Extractor — From Any Website URL